Privacy Policy

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PETCH (“PETCH,” “we,” “us,” or “our”) is a technology platform that supports veterinary practices with client communication, follow‑up, and care coordination. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit the PETCH website, use the PETCH platform, or receive communications through our services, including SMS and MMS messaging.

This policy applies to:

• Visitors to the PETCH website
• Veterinary practices that use PETCH
• Clients of veterinary practices who interact with PETCH's services

Information You Provide

We may collect information that you voluntarily provide, including:

• Name, email address, phone number, and contact details
• Information submitted through web forms or account registration
• Communications sent to us, including support inquiries
• Client information provided by veterinary practices for care coordination

Information Provided by Veterinartices

Veterinary practices that use PETCH may provide information about their clients and patients for the purpose of delivering veterinary services and related communications. This information may include:

• Client names and contact information (such as phone number or email address)
• Pet names, species, and basic identifying information
• Appointment details and visit dates
• Care instructions, follow-up notes, or medication reminders
• Communication preferences and consent status

Information Collected Automatically

When you visit the PETCH website, we may automatically collect:

• IP address and approximate location
• Browser type, device information, and operating system
• Pages visited and usage patterns
• Cookies and similar tracking technologies

We use information for the following purposes:

• Providing and operating the PETCH platform
• Facilitating veterinary client communication and follow‑up
• Sending service-related notifications and reminders
• Responding to inquiries and support requests
• Improving platform functionality and user experience
• Maintaining security and preventing misuse
• Complying with legal and regulatory obligations

PETCH does not sell personal information or use it for unrelated advertising.

PETCH uses Application‑to‑Person (A2P) text messaging in compliance with U.S. carrier requirements. Message and data rates may apply.

Purpose of Messaging

Messages sent via PETCH are limited to veterinary-related communications, including:

• Appointment reminders and confirmations
• Post‑visit follow‑ups and care instructions
• Medication reminders
• Client‑initiated conversations
• Administrative notifications related to care

Consent and Opt‑In

Express consent is required before sending SMS or MMS messages.

Opt‑in may occur through:

• Veterinary practice intake or registration
• Web or digital consent forms
• Written consent collected by a practice
• Client‑initiated messages to a PETCH-enabled number

Opt‑in disclosures include message purpose, frequency (variable), and opt‑out instructions.

Opt-out

Recipients may opt out at any time by replying STOP. Help information is available by replying HELP.

We may share information:

• With service providers who support platform operations
• With veterinary practices for the purpose of care coordination
• To comply with legal obligations or lawful requests
• To protect the rights, safety, and security of PETCH and users

We do not share personal information with third parties for marketing purposes.

For questions about this Privacy Policy or PETCH's data practices, please email privacy@petchtech.com.

This policy was most recently updated on December 29, 2025.